Strategic Management Course code: STM 331057 | 7 ECTS credits
Basic information
Level of Studies:
Undergraduate applied studies
Year of Study:
3
Semester:
5
Requirements:
Goal:
Becoming acquainted with the latest findings and practices of strategic management as a specialized discipline. Mastering processes, methods and techniques used in strategic management.
Outcome:
Upon passing the exam, the students will be able to: define the mission, vision and goals of a company; analyze company environment; apply methods and techniques for defining and choosing a business strategy for a textile company.
Contents of the course
Theoretical instruction:
- 1.Introduction to the course.
- The process of strategic management.
- 2.The process of strategic management. 3.Vision, mission and goals.
- 4.Strategic analysis.
- 5.Choosing a strategy.
- 6.Strategic planning.
- 7.PEST analysis.
- 8.Portfolio analysis.
- 9.Strategy control.
- 10.Benchmarking.
- 11.Forecasting methods.
- 12.Five Forces Analysis.
- 13.The McKinsey 7-S framework.
- 14.Balanced scorecard.
- 15.Strategy in the textile industry.
Practical instruction (Problem solving sessions/Lab work/Practical training):
- Practical instruction closely follows theoretical classes.
Textbooks and References
- Čolović G., Strategijski menadžment, DTM, 2013.
- Jovanović P., Strategijski menadžment, FON, Beograd, 2005.
- Dess L. Strategijski menadžment, Data Status, 2011.
- Đuričin D., Janošević S., Kaličanin Đ., Menadžment i strategija, Centar za izdavačku delatnost Ekonomskog fakulteta u Beogradu, 2010.
- Colovic G., Strategic management in the garment industry, Woodhead Publishing Limited, Cambridge, Oxford, New Delhi, 2012.
Number of active classes (weekly)
Lectures:
2
Practical classes:
3
Other types of classes:
0
Grading (maximum number of points: 100)
Pre-exam obligations
Points
activities during lectures
0
activities on practial excersises
0
seminary work
0
colloquium
0
Final exam
Points
Written exam
0
Oral exam
0